The last few years have seen a massive movement from non-profits towards online giving. As people spend more time online and replace cash and checks with cards and electronic payments, charitable organizations need to grow with them or risk being left behind. Here are the biggest benefits GivingBase.com offers non-profits:
Without online giving, how do your donors give? If they are too busy to make it to the post office or show up to events, then you are probably missing out on their donations. GivingBase.com not only makes giving more accessible, but gives your non-profit a steadier income by making it simple for donors to set up recurring payments.
GivingBase.com widens your donor base by allowing donors to give anytime, even if they are across the country. With online giving, donations aren’t limited just to people your organization has contacted personally. Anyone reading your website can be moved to donate.
Year-end donations are very important for your organization’s bottom line. It’s been reported that up 22% of ALL giving is done in the last TWO DAYS of December. That’s not enough time for someone to mail you a check – if you don’t offer electronic donations, then donors will find a charitable cause that does and give to them instead.
Statistics show that most people will make 18-30% higher donations electronically than by cash or check. Many different types of organizations and non-profits, including the Salvation Army, have implemented electronic giving so they don’t miss out on this generosity!
When your cause or mission hits someone in just the right way so that they want to help, are they able to immediately make a donation to your non-profit? At least 1 in 10 Americans have made an impulse donation via text, usually in amounts ranging from $5-10. Without text donations through GivingBase.com, your cause will never see that gift.